Marketing

Christine Gustafson

Top Marketers: The Psychology of Marketing

Christine Gustafson, VP at The Breeden Co., gets this essential topic down to a science.

Top 12 Multifamily Predictions for 2024

Experts deliver their detailed expectations, from adaptive reuse to Gen Z.

Creating Communities Where Gen Z Thrives

How to appeal to young residents by providing spaces that enhance wellness.

Easy Tips to Give Your Community a Holiday Feel

Here are some ways you can make your community more festive!

Advice for Parlaying Guerrilla Marketing Into Prospects

Connecting with humans in unexpected ways can do wonders for brand recall.

Apartment Marketing Ideas Checklist

Tips for reaping the most benefit from these ideas at your community.

Daphne Corbin

Top Marketers: Keeping Pace With Virtual

Tune in to hear how The Life Properties’ Daphne Corbin uses all things virtual and AI to help brand an entire portfolio.

Image by katleho Seisa/iStockphoto.com

Marketing 101: How to Develop a Top-Notch Team

Tips for training your department—no matter the size.