Jordana is an Associate Editor with a background in journalism, copywriting, and real estate property management. Before joining the Yardi team, Jordana worked for a start-up. She also managed development progress on Colorado properties for the Aspen Building Company.
Pixel by Pixel: A Guide to Posting on Social Media
How to cater your marketing strategy to specific algorithms.
Top Marketers: Providing Value in a Multifamily-Adjacent Space
Organized Living’s Amanda Parker-Wolery talks with MHN’s Jordana Rothberg about how to make a value prop that counts.
JV Purchases Tampa-Area Apartments
Bridge Investment Group and Gravel Road Partners acquired a more than 300-unit community.
The Fed Hits Pause. What’s Next?
The federal funds rate will remain at a range of 4.25 to 4.5 percent. But for how long?
Top Marketers: Stretching Dollars and Spreading Knowledge
Community Preservation Corp.’s Eric Bederman talks about working for a large city agency vs. a nonprofit and campaigns that promote housing.
Charging Through EV Risk
Multifamily demand is ramping up. Are you as prepared as you should be?
Quarterly With NMHC: Consistent Caution and Optimism in 2025
NMHC President Sharon Wilson Géno discusses what’s trending in multifamily and policies worth advocating for.
Top Marketers: Designing and Promoting Outdoor Spaces
Loft Six Four’s founder Brandon Reed talks about the strategies behind marketing a design firm and communicating value.
Fed Hits Pause on Interest Rates
After cutting rates 100 basis points by late 2024, the central bank is taking a breather.
ButterflyMX Lands Growth Equity Investment
FTV Capital’s investment will accelerate new product development in the company while aiding in multifamily property access and security.