Jordana is an Associate Editor with a background in journalism, copywriting, and real estate property management. Before joining the Yardi team, Jordana worked for a start-up. She also managed development progress on Colorado properties for the Aspen Building Company.

Marketing Influencer Examples

Pixel by Pixel: A Guide to Posting on Social Media

How to cater your marketing strategy to specific algorithms.

Amanda Parker-Wolery and Jordana Rothberg in the latest Top Marketers podcast

Top Marketers: Providing Value in a Multifamily-Adjacent Space

Organized Living’s Amanda Parker-Wolery talks with MHN’s Jordana Rothberg about how to make a value prop that counts.

Oasis Bayside in the Greater Tampa area.

JV Purchases Tampa-Area Apartments

Bridge Investment Group and Gravel Road Partners acquired a more than 300-unit community.

Fed Chair Jerome Powell speaks at the March 19 FOMC press conference.

The Fed Hits Pause. What’s Next?

The federal funds rate will remain at a range of 4.25 to 4.5 percent. But for how long?

Jordana Rothberg and Eric Bederman in the latest Top Marketers episode

Top Marketers: Stretching Dollars and Spreading Knowledge

Community Preservation Corp.’s Eric Bederman talks about working for a large city agency vs. a nonprofit and campaigns that promote housing.

3d rendering white ev car or electric vehicle plug in with recharging station

Charging Through EV Risk

Multifamily demand is ramping up. Are you as prepared as you should be?

Sharon Wilson Géno

Quarterly With NMHC: Consistent Caution and Optimism in 2025

NMHC President Sharon Wilson Géno discusses what’s trending in multifamily and policies worth advocating for.

Brandon Reed and Jordana Rothberg talk in the February episode of Top Marketers

Top Marketers: Designing and Promoting Outdoor Spaces

Loft Six Four’s founder Brandon Reed talks about the strategies behind marketing a design firm and communicating value.

Fed Chair Jerome Powell speaks at the Jan. 29 FOMC press conference.

Fed Hits Pause on Interest Rates

After cutting rates 100 basis points by late 2024, the central bank is taking a breather.

ButterflyMX offers property-wide access control. Image courtesy of ButterflyMX

ButterflyMX Lands Growth Equity Investment

FTV Capital’s investment will accelerate new product development in the company while aiding in multifamily property access and security.