Corina Stef started her tenure as a music journalist a decade ago and has been occupying a full-time real estate editor and blogger position since 2017. She is a senior associate editor with Commercial Property Executive and Multi-Housing News who focuses on commercial real estate trends and in-depth stories.

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When Should Multifamily Marketers Jump on Social Media Trends?

Social media trends move fast, leaving multifamily marketers to decide when joining the conversation drives engagement and when it doesn’t.

Top Marketers: What Large Portfolios Know About Renter Behavior

Hillpointe’s Josh Draughn and MHN’s Corina Stef share insights that are shaping the next phase of leasing, marketing and resident engagement.

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The Rise of Hotel‑Branded Apartments

A niche series of properties has evolved into a multi-city development phenomenon.

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Calibrating Multifamily Marketing for Performance

In this interview, Greystar’s Kelly Siegal discusses aligning marketing, operations and data to improve leasing outcomes and resident engagement.

Top Marketers: Winning NYC Multifamily Marketing With Creativity

Avery Hall’s Michelle Easterlin and MHN’s Corina Stef elaborate on why creativity is a marketing game-changer in the Big Apple.

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Words Are Losing Impact in AI-Generated Marketing Language

Language is one of the most powerful tools in multifamily marketing—but only when it means something.

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How Mixed-Income Housing Drives Neighborhood Revitalization

From New Jersey to California, mixed-income communities are turning underused commercial sites into vibrant neighborhoods.

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How to Build a Multifamily Podcast Pros Actually Follow

We’ve uncovered great ideas that take you from concept to consistency—plus the formats, workflows and metrics that scale.

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Top Marketers: What Defines Success in Digital Marketing?

Fairfield Residential’s Aaron Donofrio and MHN’s Corina Stef reveal how data and human judgment come together to turn digital campaigns into real portfolio performance.

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Why Community Blogs Are Multifamily’s Secret SEO Weapon

In a competitive leasing market, a neighborhood-centered blog isn’t a luxury—it’s one of the most effective long-term investments a property can make.