Marketing

Soho Properties Launches Sales at 45 Park Place

Construction broke ground on the 50-unit luxury condominium tower in June 2016, and the project is slated for completion in early 2019. Stribling Marketing Associates will lead the sales and marketing efforts for the property.

Slideshow

Drones, Databases & Deals

Technology offers investors and their advisers a menu of marketing tools that seemed unimaginable just a few years ago. Brokerage firms are upgrading their websites, dispatching drones and employing virtual reality to heighten the drama of their presentations.

Finance & Investment

Jersey City’s Urby Tower Partners With Airbnb

Residents will be allowed to share their apartments by renting out a private room or the entire unit for as many as 30 days annually. The location is the second of a planned series of Urby developments set to open.

Slideshow

Regions

Change City

Wood Partners Begins Pre-Leasing at Boston-Area Community

The Westerly at Forge Park is a luxury residential property in Franklin, Mass., with common area amenities that include an outdoor pool and a dog park.
Boston 30 May 2017 16:14
Silvershore Properties’ Queens Community Up for Grabs

Jason Silverstein and David Shorenstein's firm has selected a team from Greysteel to market the sale of a 20-unit apartment building located in Queens' Elmhurst neighborhood.
New York 24 May 2017 14:42
HFF Tapped to Market Pennsylvania Residential Asset

The company is representing the seller, a joint venture between CenterSquare Investment Management and Korman Residential, which acquired the asset back in 2007 for $30 million.
Philadelphia 23 May 2017 10:09
Marketing in Motion

The audience for social media platforms is constantly shifting, so successful leasing calls for flexibility. Depending on budget, multifamily owners and managers have a variety of innovative tools to choose from.
National 22 May 2017 14:00
JV Taps HFF to Market Luxury Philadelphia Tower

The 28-story, 363-unit 3601 Market is located in the University City submarket and features studio, one- and two-bedroom floorplans, as well as penthouses.
Philadelphia 19 May 2017 15:37
Magnum Real Estate Begins Closings at NYC Tower

The 114-unit building offers a resident terrace with grill and fully furnished and landscaped roof deck, and in-unit features including Sub-Zero refrigerators, Bosch ovens and marble-clad bathrooms.
New York 18 May 2017 16:58
AdCare Buys $6M Alabama Assisted Living Facility

The 106-bed property was leased to an affiliate of C. Ross Management. This is AdCare’s first acquisition since it transitioned to a property holding and leasing company.
South 17 May 2017 14:20