Guest Blog

With a rent adjustment, the apartment may be priced “right” according to a marketing survey; but will a resident see, appreciate and agree with the value?

Equifax just won the honor of being the most complained about financial company from 2017. The company’s gigantic breach last year is having lasting impacts. And those impacts aren’t limited to the vulnerability of our personal data.

There is a big misconception as to how someone becomes successful. It’s not that people go above and beyond because they are leaders, but rather they are leaders because they go above and beyond.

A Multifamily Insiders report highlights factors for social media success, including identifying metrics to judge different programs, and what to use to reach prospects and residents.

From setting the mood, to more practical considerations like maintenance, there are many ways in which flooring can positively impact a property investment, particularly when you get creative with renovations.

Real estate companies that resist adopting a digital approach will find themselves left behind, trying to speak to prospects but finding that no one is listening.

In the case of hurricanes or fires, though the physical structure of a building might be damaged or destroyed, important resident data can be kept safe.

Multifamily property investments are obviously today’s most powerful strategy to get your money growing. But that reason alone is only the most common you may have heard many investment gurus talk about.

There are more ways than ever to communicate, and yet getting our message into the right hands for the right response is more difficult than ever.

Residents are flocking online to voice their disappointments or favorable experiences at their apartment homes. Research proves that these online conversations affect prospect traffic to your doorstep.