Guest Blog
Lead Management in a Hyper-Connected World
Today’s Generation Z and Millennial prospects expect real-time communication options such as texting and online chat. It’s all about mobile access and speed. Here’s how to keep up.
How Can Property Managers Use IGTV
After launching its Instagram Stories a while ago, Facebook created a full-screen, vertical version of it, IGTV—a more creative way property managers can post longer videos of a property.
Utilizing Apps to Improve Amenity Reservations
Operators must constantly evaluate how they can use emerging technologies to bolster their operations and improve the resident experience. With a carefully designed app, operators can make sure their residents are fully enjoying amenities and onsite events.
Dress Codes Remain Important in the Apartment Industry
You might be wondering if having a dress code for the onsite leasing teams is really important. One property manager explains why the answer is, resoundingly, “yes.”
The Tide Is Turning on Accepting Felons
Because of Fair Housing concerns of disparate impact, there have been real-time changes to company screening criteria. Is the industry becoming more comfortable with accepting these renters?
We Were Right All Along: It’s the Sense of Community That Drives Renewal
According to research, residents care about their connection to their neighbors. What might be surprising, however, is that multifamily professionals seem to underestimate related parts of the equation.
Student Housing Inclusion
With the influx of change in student housing accommodations, is there opportunity for real estate development in gender-inclusive housing?
Educate Maintenance Staff About Reasonable Modification Requests
Because residents might make these requests before contacting anyone in leasing or management, it is crucial for your maintenance team to be trained in how to correctly respond.
The Best Apartment Marketing Tips for Millennials…From a Millennial
One marketer goes right to the source to find out what this generation actually wants in an apartment, as opposed to what people tell them they want.
Gen Z: What to Know About Post-Millennial Renters
There are some vital differences between Millennials and Gen Z that every investor and property manager needs to know about.