Marketing
MHN Executive Council: Top Employee Retention Strategies
Dealing with the Great Resignation? Our experts shared their best strategies for retaining multifamily team members.
3 Ways to Market Single-Family Rentals
What are the most efficient techniques to reach prospects in single-family rentals marketing? Here are a few things that work.
Rebranding: Should You Do It?
Repositioning a multifamily company or property is a tricky task, but experts say it could be necessary to make the firm or community stand out.
4 Ways to Boost Resident-Generated Content
These strategies market communities effectively through the eyes of residents and staff.
Building Your Personal Brand
Marketing expert Melissa Swader shares her tips on how to stand out in the crowd.
5 Strategies Multifamily Marketers Can Borrow From Hospitality
From branding strategies to amazing amenities, multifamily can learn a lot from hotels and restaurants.
The Benefits of Helping Renters Build Credit
Reporting positive rent payments to credit bureaus can be a powerful tool for boosting resident satisfaction, collections and retention rates.
Allied Orion Expands Texas Management Holdings
Trisnic Residential Group tapped the firm to handle management of properties in Austin and San Antonio.
How Video Storytelling Enhances Multifamily Merchandising
Leasing teams are moving from in-person tour guides to content producers with dramatic results.