Marketing
5 Strategies Multifamily Marketers Can Borrow From Hospitality
From branding strategies to amazing amenities, multifamily can learn a lot from hotels and restaurants.
The Benefits of Helping Renters Build Credit
Reporting positive rent payments to credit bureaus can be a powerful tool for boosting resident satisfaction, collections and retention rates.
Allied Orion Expands Texas Management Holdings
Trisnic Residential Group tapped the firm to handle management of properties in Austin and San Antonio.
How Video Storytelling Enhances Multifamily Merchandising
Leasing teams are moving from in-person tour guides to content producers with dramatic results.
Budget Planning Strategies for Apartment Marketing in 2023
Is your marketing budget setting you up for success in an evolving digital landscape? Conversion Logix shares strategies for future-proofing next year’s marketing budgets.
MHN Executive Council: Top Resident Event Ideas
We polled our experts, and here are some of our favorite suggestions.
Leasing Office Designs That Improve Results
To ensure prospects and residents feel welcome in lobby and leasing areas, these spaces should evoke comfort, connection and community.
Why Geofencing Is Top of the Marketing Funnel
As a tool to target prospective renters, this technology is growing in popularity among property managers.
How to Form an Effective Marketing Team
Beacon Communities’ Sara Graham on recruitment, organizing staff and crucial elements for employee success.