Marketing

Cortland Colburn in Celebration, Florida.

How Cortland Maximizes Maintenance Teams

Insights on keeping properties in prime condition from the firm’s EVP of operations and a senior service manager.

MHN Executive Council: Quick Tips for Reputation Management

Whether it’s what your residents are saying about your community or how people view your company as a whole, reputation matters. Here are ideas to manage it!

Pangea was able to drive traffic to its 36-unit Garwyn Oaks community in Baltimore.

Pangea Properties Flexes Its Muscle

Tips and insights from the award-winning apartment owner and manager.

MHN Executive Council: How to Show Employee Appreciation

Let your team feel the love with these actionable suggestions.

Image by Antonio_Diaz/iStockphoto.com

Don’t Count Out the Metaverse for Multifamily Communities

Despite mishaps with crypto and NFTs, this technology seems to have a promising future in apartment marketing.

How to Incorporate 2023’s Colors in Your Designs & Marketing

Suggestions to revamp your interiors and marketing materials with the most popular hues of the year.

Poll: How will you use ChatGPT/AI in your marketing?

Respondents’ answers show a majority plan to utilize the technologies.

Image by KucherAV/iStockphoto.com

Maximizing ILS Sites to Turn Leads Into Leases

Why internet listing services need to be a key tool in your multifamily marketing arsenal.

Keeping the grounds clean, well water and picked up is essential to good curb appeal. Versailles at the Lake in Schaumburg, Illi., does just that. Image courtesy of RMK Management Corporation

Curb Appeal Standards Are Changing. Here’s How.

Let’s face it: Nice signage and perfect hedges don’t cut it anymore. Then there’s online.

MHN Executive Council: More Multifamily Trends & Tech for 2023

Additional tech suggestions for property managers and marketers.