Marketing
When Corporate Culture Starts With People
How do you build a strong organization that motivates employees and increases their loyalty? Executives reveal their strategies.
6 Tips for Hiring Multifamily Marketing Professionals
Hear from today’s professionals on how to stand out from the competition.
Blue Roc Tapped to Manage 3 Florida Communities
This assignment adds 800 units to the firm’s portfolio in the market.
Challenges of Being a Multifamily Marketer
Bell Partners’ Sarah Bessette discusses today’s most pressing issues, as well as best practices from outside the industry.
Understanding ROAS: Moving Beyond the Cost of the Lease
When marketing teams talk to senior management and owners about revenue generated, they are speaking their language.
MHN Executive Council: Top Employee Retention Strategies
Dealing with the Great Resignation? Our experts shared their best strategies for retaining multifamily team members.
3 Ways to Market Single-Family Rentals
What are the most efficient techniques to reach prospects in single-family rentals marketing? Here are a few things that work.
Rebranding: Should You Do It?
Repositioning a multifamily company or property is a tricky task, but experts say it could be necessary to make the firm or community stand out.
4 Ways to Boost Resident-Generated Content
These strategies market communities effectively through the eyes of residents and staff.
Building Your Personal Brand
Marketing expert Melissa Swader shares her tips on how to stand out in the crowd.