Operations & Technology

Center stage

AIM 2023: Smart Utilization of Technology Key in Marketing Multifamily

Habits of prospective renters have changed drastically. Marketing teams are taking note.

Cortland Colburn in Celebration, Florida.

How Cortland Maximizes Maintenance Teams

Insights on keeping properties in prime condition from the firm’s EVP of operations and a senior service manager.

Bloom in Santa Ana

Legacy Partners JV Opens Leasing for California Community

Formerly a church, the Santa Ana site has been repurposed into a 226-unit residence.

Image by buchachon/iStockphotos.com

The Ins and Outs of Centralized Leasing

The benefits are many, but the multifamily industry is still seeing some difficulties with implementation.

Drew Johnson

Top Marketers: When to Redevelop a Website   

Gables’ Drew Johnson dives into the elements of a makeover—and why it can be important.

MHN Executive Council: Quick Tips for Reputation Management

Whether it’s what your residents are saying about your community or how people view your company as a whole, reputation matters. Here are ideas to manage it!

Atlantic Buckhead

Opportunities Are on the Horizon: Atlantic Pacific COO

Brett Duke on how market volatility is shaping multifamily strategy for the next 12 to 18 months.

Bear in self storage

Storage Point Capital, Store Space Form JV

The partnership aims to own 500 facilities in the U.S.

Lisa Yeh headshot

Mission Success: Maximizing Multifamily NOI Through Flex Living

Sentral COO Lisa Yeh on the benefits of incorporating short-term rental models into standard communities.

Woodmont Liberty

Woodmont Properties Kicks Off Leasing for New Jersey Property

The developer began construction on this first phase of Woodmont Liberty at Independence in 2022.