Operations & Technology

Aerial Rendering of Farmdale Apartments

How This Oregon Agency Is Stretching Dollars to Boost Housing Stock

Jason Icenbice on the county housing authority’s preservation and development strategy.

Company logos for EliseAI and GoldOller

Fighting Turnover With Technology: Improving Employee Retention Rates at GoldOller

Join EliseAI and GoldOller’s webinar on May 29 to get insights into their full retention playbook.

MHN Executive council featuring McPeak, Cook, Buccino and Anderson

MHN Executive Council: When Your Team Goes Above and Beyond

It’s about time for hard workers to get their flowers!

AIM flexible leasing panel: l. to r., Laura Stankovic, Greystar; Jenelle Shapiro, Sares Regis Group; Mackenna Mullins, UDR; Kyra Lambo, Equity Residential; and Melanie Rodriguez, Airbnb

AIM Special Report: The Flexible Leasing Draw

Apartment owners are finding value in offering renters a range of options and incentives.

Fenix AI assistant

Finding the AI-Human Touch Sweet Spot: Marketing Mistakes to Avoid

Here’s what you should be on the lookout for when you’re trying to balance your artificial intelligence usage.

AIM Special Report: Best Practices to Maximize GEO Search Results

Strong generative engine optimization involves a mix of technical expertise and a tourism-oriented mindset. Here is what you should prioritize.

A photo of Skylar Olsen, chief economist at Zillow

AIM Special Report: Leasing Strategies for Today’s Market

Renters’ searching habits have changed considerably in recent years. Here’s what to look for.

Picture of two dogs

9 Pet-Friendly Event Ideas for Your Doggone Apartment Communities

Suggestions that will help with retention, allow you to market to potential residents and get overwhelmed by cuteness.

Rearview of the businessman in an elegant suit sitting in a chair next to the white robot cyborg in a studio. AI or artificial intelligence vs people, employment concept,working on a laptop

5 Ways AI Tools Advance Multifamily

Innovation’s accelerating. Here’s what property managers need to know.

Elite Listings’ Realtor and Performance Coach Jim Gray

From TikTok to Threads: Jim Gray on Navigating Real Estate’s Next Digital Wave

The social media coach shares actionable advice on how to diversify marketing efforts beyond a single platform.