Guest Blog
Onboarding Residents: Tools to Recommend for Apartment Living
Successful property managers teach their residents how to live in their apartments.
What Are You Doing to Nourish Creativity in Your Workplace?
Creative employees can help grow your business by coming up with better solutions to problems, expanding sales opportunities and distinguishing your brand and services from competitors.
Do First Impressions Deserve a Second Chance?
A longer conversation with someone will give you a truer picture of the person, place or product they are representing.
Curiosity Closes the Sale
Adding “why” into your closing process can help get that lease signed.
How to Deal with the Emotional AND Needy
The multifamily industry is a unique one: We must hit sales goals, but we also have to meet our customers’ needs as individuals.
How to Attract and Retain Gen Z Renters
Tips for maximizing your community’s appeal to this key cohort of residents.
How Overcoming Obstacles in Life Applies to Sales
Learning to meet the job’s challenges is a lot like swimming in the ocean.
DEI as Systemic Change Work
Strategies for engaging in diversity, equity and inclusion efforts within your organization.
Do We Really Want Our Residents to Stay?
With turnover rates hovering in the 50 percent range, keeping people longer improves operating performance and adds cash to the bottom line.











