Guest Blog

How to Deal with the Emotional AND Needy

The multifamily industry is a unique one: We must hit sales goals, but we also have to meet our customers’ needs as individuals.

How to Attract and Retain Gen Z Renters

Tips for maximizing your community’s appeal to this key cohort of residents.

How Overcoming Obstacles in Life Applies to Sales

Learning to meet the job’s challenges is a lot like swimming in the ocean.

DEI as Systemic Change Work

Strategies for engaging in diversity, equity and inclusion efforts within your organization.

5 Keys to Improve Email Effectiveness

How to make the most out of your communications.

Do We Really Want Our Residents to Stay?

With turnover rates hovering in the 50 percent range, keeping people longer improves operating performance and adds cash to the bottom line.

Building A Preventive Maintenance System

This vital practice is one of the most underappreciated in property management.

Mental Health as an Amenity

Creative ideas that help improve your residents’ state of mind—and quality of life—in stressful times.

Are You a Good Leader?

Four ways to create an organization that helps your team thrive.

Helping First-Time Managers Succeed

What does good leadership look like?