Blog

Is Association Involvement on Your 2021 Roadmap?

The power of personal relationships is immense, but all too often, this opportunity for professional growth is missed.

Jessica Fiur, Editor-in-Chief

6 New Social Media Tips for Apartment Marketing

You know to have a call to action so people know how to get in touch with you and to post pictures of your super fun resident events. Here are some other suggestions.

What Not to Say When Marketing Your Properties Online

Do’s and don’ts that will help you appeal to new residents and avoid pitfalls.

Are You a Good Leader People Want to Work For?

Being a leader is challenging at the best of times, let alone being a good leader. On top of your day to day tasks that might involve the company’s finances, HR resources and managing a remote team, you will also need to ensure that you are a good mentor. We’ve all been in that position where we have had a terrible leader and considered leaving the company due to a lack of recognition or prospect. Well now is your chance to learn how to be a great leader, so you have a positive and happy team. A leader, much like…

Apartment Community’s Unique Digital Passport Program Drives Website Traffic, New Leases

How an innovative marketing program is producing results for a community in Portland, Ore., and local businesses.

Jessica Fiur, Editor-in-Chief

6 Things from 2020 that Will Stick Around for Multifamily (And That’s Actually a Good Thing)

Though we would collectively like to never think about last year again, there were actually a few positives. Hear me out!

Emotional Support Animals: What Landlords Need to Know

You’ve probably heard of emotional support animals, but you might not know that they aren’t just dogs and cats.

How Self-Guided Tours Empower the Prospect

Brent Williams offers a fresh take on a hot topic.

Jessica Fiur, Editor-in-Chief

7 Ways to Celebrate Thanksgiving at Apartment Communities During a Pandemic

Unfortunately, Thanksgiving in 2020 won’t look like previous years. But you can still host celebrations!

6 Wildfire Season Tips To Protect & Fireproof Your Properties

As wildfires increase in frequency and intensity, property managers need to take precautionary steps.