Marketing
How Designers Are Helping Developers Finance New Construction
V Starr’s Sonya Haffey on the role of the interiors team in getting projects off the ground.
Behind the Scenes of ARIUM’s Award-Winning Marketing Campaign
A three-month singing competition not only reached millions but altered the course of some residents’ lives.
Unraveling the Hidden Facets of Apartment Renting With Secret Shoppers
Tips from MHN’s 2023 Leasing Professional of the Year for better renter retention.
MHN Executive Council: Marketing Strategies That Matter Most to the C-Suite
Which KPIs should you focus on?
5 Ways to Harness the Power of Word-of-Mouth Marketing
Tips to boost social media advocacy among renters.
MHN Executive Council: Ideas for Unique Resident Events
Need inspiration for your community? Here are some great ideas to try.
Top Marketers: Aligning Marketing as a Strategic Partner
Andrew Fredricks of Avison Young discusses how marketing techniques for commercial and multifamily differ and the importance of advocating for your team.
How to Attract Pet-Loving Residents Through Your Marketing Efforts
Many communities have become pet-friendly. Here’s how to take it a step further.
Do’s and Don’ts of Showing Residents the Love on Valentine’s Day (Without Giving Them the ‘Ick’)
All of the chocolate. None of the cringe.