Marketing

Woodmont Properties Begins Leasing New Jersey Community

More than 1,000 prospects have signed on to the community’s VIP wait list.

5 Tips for Successfully Renaming Apartment Communities

Looking to rebrand your latest multifamily acquisition? Here’s how to choose the right name and why that matters.

Lifting the Amenities Lockdown: What Are Today’s Must-Haves?

Work from home is expected to be a lasting trend, and that is informing a number of choices around the amenities a building may offer.

Photo by Anshu A via Unsplash

A Guide to Marketing Senior Housing Properties Amid COVID-19

Thrive Senior Living’s Nicole Moberg unveils creative strategies senior housing operators can apply to attract residents to their communities, despite today’s challenges.

Reviewing for Success: Why Reputation Matters

In the latest episode of our Multifamily’s Top Marketers podcast, Fogelman Properties’ Jeremy Lawson discusses how keeping your finger on your portfolio’s online pulse can make a tangible impact on your bottom line.

LMC Begins Leasing at Suburban Chicago Community

The Fynn in Elmhurst, Ill., is situated a few blocks from the local commuter rail station.

Common Adds 396 Units to Philadelphia Footprint

The company will operate both co-living and traditional units at communities located in the Fishtown, Southwest Center City and Fairmount neighborhoods.

4 Tips for Choosing the Right Keywords for Apartment Marketing

Here’s what multifamily owners and managers need to know to improve their digital marketing strategy.

Ironstate, Pegasus Begin Leasing at New Jersey Community

Located on the riverfront in Harrison, N.J., The Eddy is the tallest building in a mixed-use development.

Eco-Friendly Strategies for Property Managers

How to make your apartment community more appealing to green-minded potential renters and retain existing ones.