Marketing
The Power of Resident Satisfaction Surveys
How to collect feedback from renters to meet their needs, harness relationships and improve the community’s reputation.
Multifamily Marketing Revamped
The REMM Group’s Windell Mollenido discusses the pandemic’s transforming effect on how rental properties are marketed today.
Southern Land Co. Begins Pre-Leasing at Las Vegas Apartments
The luxury mid-rise community will feature 324 units when completed in June.
Website Accessibility: What Apartment Operators Need to Know
Why property websites should be WCAG-compliant to ensure a barrier-free experience for online users.
Trammell Crow Residential’s New Boulder Community Gathers Steam
The Alexan Diagonal Crossing master development features affordable and market-rate units.
Why Chatbots Are a Must-Have for Multifamily Marketing
More and more apartment marketers are adopting evolving technologies to engage with prospects and convert them to leads.
BNE Real Estate Group to Begin Leasing New Jersey Property
Construction of the 242-unit community in Harrison began in winter 2020.
Douglas Elliman to Market Manhattan Luxury Condo Tower Near MoMA
Designed by world-renowned architect Jean Nouvel, 53 West 53 offers 145 high-end units across 82 stories.
Harnessing Relationships in Multifamily Marketing
In the latest episode of our Multifamily’s Top Marketers podcast, Rommel Anacan of The Relationship Difference dives into how people are the key to attracting—and retaining—residents.
Email Subject Lines That Work in Apartment Marketing
Simple ways to make sure your emails get opened and read by prospects and current renters.