Do First Impressions Deserve a Second Chance?
A longer conversation with someone will give you a truer picture of the person, place or product they are representing.
Curiosity Closes the Sale
Adding “why” into your closing process can help get that lease signed.
4 Halloween Activities for Multifamily Employees
Because why should residents have all the fun?
How to Deal with the Emotional AND Needy
The multifamily industry is a unique one: We must hit sales goals, but we also have to meet our customers’ needs as individuals.
Fun Fall Event Ideas for Your Apartment Community
These ideas will bring your residents together and make them fall in love with the changing season.
How to Attract and Retain Gen Z Renters
Tips for maximizing your community’s appeal to this key cohort of residents.
How Overcoming Obstacles in Life Applies to Sales
Learning to meet the job’s challenges is a lot like swimming in the ocean.
DEI as Systemic Change Work
Strategies for engaging in diversity, equity and inclusion efforts within your organization.