Top Digital Amenities Renters Will Look for in 2023

A short list of items that will help keep your community competitive.

Do First Impressions Deserve a Second Chance?

A longer conversation with someone will give you a truer picture of the person, place or product they are representing.

Trending Amenities for 2023

The services and spaces that are leading residents’ wish lists.

Curiosity Closes the Sale

Adding “why” into your closing process can help get that lease signed.

4 Halloween Activities for Multifamily Employees

Because why should residents have all the fun?

How to Deal with the Emotional AND Needy

The multifamily industry is a unique one: We must hit sales goals, but we also have to meet our customers’ needs as individuals.

Fun Fall Event Ideas for Your Apartment Community

These ideas will bring your residents together and make them fall in love with the changing season.

How to Attract and Retain Gen Z Renters

Tips for maximizing your community’s appeal to this key cohort of residents.

How Overcoming Obstacles in Life Applies to Sales

Learning to meet the job’s challenges is a lot like swimming in the ocean.

DEI as Systemic Change Work

Strategies for engaging in diversity, equity and inclusion efforts within your organization.