“What Renters Want” With Jessica Fiur

Pickleball

Give Multifamily Its “Barbieheimer” Moment: Resident Event Ideas that Appeal to a Variety of People

Ideas that appeal to a large selection of your renters—even though it might not seem like it at first!

Woman on her cellphone.

A Quick Thread on Threads: What Multifamily Marketers Need to Know

One hundred million people already have a Threads account—but is it worth your time?

Board Games

Air Quality Alert: 6 New Ideas for Indoor Resident Events

Even if it’s raining, snowing or a smoke-filled mess outside, you can still have some fun with your residents.

Cookies

5 New (and Inexpensive!) Ideas to Appeal to Renters Who Work From Home

Need inspiration to attract residents who WFH? Here are some ideas.

10 Unsexy Amenities That Will Bring in Renters

The flashy amenities might get all the attention. But it’s the practical ones that will have the most use.

ChatGPT & Multifamily Marketing: Face Your Fears

AI can actually make a lot of aspects of the job easier.

woman on zoom call

Property Managers & Marketers: Here Are 12 Things We’re Going to Stop Doing in 2023

It’s time to stop doing the things that no longer serve us and our residents. Consider these the anti-resolutions—ones you can actually do.

4 Halloween Activities for Multifamily Employees

Because why should residents have all the fun?

Your Employees Might be Quiet Quitting. Here’s How to Deal.

Five suggestions for what to do when your employees lose motivation.

Champagne at a party

Networking Tips for Introverts: Don’t Follow These 4 Common Suggestions (Follow These 7 Instead)

There are many networking tips for introverts. A lot don’t work. Get ready for your next multifamily event with these suggestions.