“What Renters Want” With Jessica Fiur
Dos and Don’ts of Holiday Greetings for Apartment Marketers
Tips for spreading holiday cheer, without turning your residents into the Grinch.
The Ultimate Checklist for Planning a Successful Resident Event
It takes a lot of work to make an event feel effortless. Here’s how to make sure yours runs smoothly.
4 Things We Did in the Covid Era That We Can Now Laugh About (And 5 Things We Should Keep Doing)
It’s the “new normal,” am I right?
Are You Doing Kenough? A Guide to Be Joyful at Your Community By Taking Inspiration from Ryan Gosling
Channel Ryan Gosling’s Ken, and bring some smiles (and lease renewals) to your community.
Do’s and Don’ts of Showing Residents the Love on Valentine’s Day (Without Giving Them the ‘Ick’)
All of the chocolate. None of the cringe.
8 Things We’re Going to Stop Doing in 2024: Advice for Multifamily Professionals
Cheers to doing less and being strategic this year!
5 Ways to (Politely) Tell Residents ‘No’
“No” can be a full sentence. A sentence that’s sometimes really hard to say.
12 New Halloween Apartment Events for Your Residents
Looking for some spooky seasonal inspiration? We’ve got you covered!
Multifamily Influencer Marketing: Lessons From Taylor Swift and Travis Kelce (But Mostly Taylor)
You don’t have to be a pop megastar or a Super Bowl winner to benefit from this kind of marketing. (Though, if you are, it couldn’t hurt.) But you can learn from them to boost your brand!
9 Multifamily Marketing Trends That Are (Thankfully) Over
Remember picking a company name that starts with A1 so you would be listed first in the phonebook? (Remember phonebooks?) Here are some marketing fads that have fallen out of fashion.