Viewpoint
Back to (Maintenance) Basics in a Shiny-Penny Tech World
How much tech is too much tech? And does this detract from the fundamentals of responsive maintenance and good old-fashioned customer service?
The Savvy Owner’s Road Map for Success
An expert from Marcus & Millichap discusses the importance of taking a strategic look at your current real estate holdings as we approach the end of this cycle amidst the uncertainties of tax reform, rising interest rates and inflationary pressures.
A Multifamily Trend to Watch in 2018
Many owners and managers are finding that outsourcing their accounting can provide multiple benefits—from easing the headache of managing the back office to direct cost savings.
Catering to All Ages With the Right Amenities
Today’s renters are looking to enhance their renting experience by finding communities that are the right fit. Brent Kohere of Morgan Properties describes the amenities that appeal to residents of different generations.
The Evolution of Lead Generation
Ways to capture the attention of prospective renters and the evolution of generating leads continue to change. Beth Tuttle of LMC offers some ideas on the current state of lead generation in the multifamily industry.
Green Financing and the Triple Bottom Line
Fannie Mae is shaking up the multifamily lending space with industry-leading investment in environmental sustainability, says the GSE’s EVP Jeff Hayward.
Amenities You Need to Attract the Modern Renter
Common-area features play a growing role in how prospective residents choose what apartments to live in. Lecia Anderson of JVM Realty Corp. highlights the popular features that cater most to today’s residents.
Secondary Markets Present Strong Opportunities
Investing in markets outside the core presents an opportunity to capitalize on the demand for downtown assets without the downtown address. Stephen Catarinella of CAPREIT discusses what factors to consider when acquiring communities in these areas.
Above Ambiance: Aromatherapy in Senior Housing
The award-winning Essence program has proven to alleviate stress, anxiety and depression, while supporting healthy digestion and positive emotional responses, for residents of The Sheridan at Lakewood Ranch, a senior living community in Bradenton, Fla.
How Technology Enhances Pre-Purchase Inspections
Only by leveraging new technologies like mobile apps, cloud storage and automated reporting can inspections deliver real value to buyers, sellers and lenders.










