Marketing

The Complexities of Managing Maximum Revenue

To stay on the cusp of revenue management, technology can help one consider supply, demand, price sensitivity, seasonality, expiration, renewals and a multitude of other statistical factors.

Leasing Insight: Keys to Connecting with Prospects

Generating leads is one challenge. The next hurdle is converting prospects to residents.

Coastal Texas Apartment Project Half-Leased as Construction Concludes

Corpus, Christi, Texas–After Encore Multi-Family L.L.C. wrapped up construction of Encore Crossings, a 200-unit luxury apartment community, 50 percent of the residences were quickly claimed.

McCaffery Begins Marketing for Ambitious Chicago Lakeside Development

Chicago–McCaffery Interests Inc. has kicked off the marketing of Chicago Lakeside Development L.L.C. by opening a 2,000-square-foot marketing center on the site of the development.

Value Cos. Upgrades, Leases Up North NJ Apartment Complex

Bergen County, NJ–Dorchester Manor, an apartment complex in New Milford, NJ, is nearing a complete lease-up of its 200 apartments.

Web Feature: Best Ways to Close Leases

New York–A signed lease is a thing to be treasured. For property managers and owners, it is the fruit of a laborious and long development and marketing process.

Web Feature: Best Ways to Close Leases

New York–A signed lease is a thing to be treasured. For property managers and owners, it is the fruit of a laborious and long development and marketing process.

Online Apartment Finder Reports Spike in Traffic

ForRent.com and its affiliate sites (including CorporateHousing.com and SeniorOutlook.com) report a 65 percent increase in traffic during August 2010 compared with the same month in 2009, according to the company, which specializes in providing information to apartment seekers.

With Renting Season Upon Us Apartments.com Offers Tips for Finding the Right Home

Chicago–The pool of apartment leasers is growing and it consists not only of those who rent for financial reasons but, as Apartments.com concluded in a recent survey, those who prefer to rent in order to live in neighborhoods that would be inaccessible to them as homebuyers.

More People Are Now Renting By Choice

Chicago–According to a new survey conducted by Apartments.com, a notable percentage of people actively looking to lease in today’s apartment market are not hunting because they have to rent but because they want to rent.