Marketing
Lisa Trosien
Lisa Trosien, founder of ApartmentExpert.com, shares some of the behavioral selling tips she touched on during her NAA 2010 presentation “The Science and Psychology of Leasing.”
How to Stage a Model Apartment?
New York–One of the first things prospective residents like to see in a property is the model units.
Web Feature: How to Stage a Model Apartment Unit?
New York–One of the first things prospective residents like to see in a property is the model units. They look at models to picture themselves living in the apartment or to figure out if their furniture will fit in a unit at the property.
New Owner Wraps Up Delayed Construction of Miami Beach Condo Project
Miami–It has been six years since work got underway on Terra Beachside 6000 in Miami Beach, Fla.
New Owner Wraps Up Delayed Construction of Miami Beach’s Terra Beachside Condo Project
Miami–It has been six years since work got underway on Terra Beachside 6000 in Miami Beach, Fla., but just nine months after new Miami-based developer BH III LLC (BH3) took over the reigns, construction of the 164-unit upscale condominium property has reached completion.
Marketing to the Green Consumer
Make sure your communities can back up environmental claims
Centex Opens Family-Friendly Condominium Community in Bergen County, N.J.
Garfield, N.J.–Signature Place at Garfield, a 184-unit condominium property in Garfield, N.J., has made its debut.
gallery 421 Opens in Downtown Long Beach
Irvine, Calif.–gallery421, Lyon Communities’ third luxury project in downtown Long Beach is now ready. The first residents moved in late June.
gallery 421 Opens in Downtown Long Beach
Irvine, Calif.–gallery421, Lyon Communities’ third luxury project in downtown Long Beach is now ready. The first residents moved in late June.