Marketing
MHN Interview: Kevin Thompson, SVP of Marketing for Bell Partners
Kevin Thompson, senior vice president of marketing for Greensboro, N.C.-based Bell Partners, has been known to say that when it comes to multifamily, residents literally “live in our box of Tide.”
Niche Marketing
Developers are attracting the foodie demographic with delicious eats close to home.
Clarion Acquires Student Housing Near University of Arizona
Clarion Partners has announced the acquisition of the 183-unit student housing community, Retreat at Tucson, which serves the student population of the nearby University of Arizona.
MHN Interview: Marketing to Millennials
MHN interviews Alexis Vance, vice president of marketing for Alliance Residential, about how to market to millennials.
Happy, At Last
What to do when residents are deeply dissatisfied with community conditions.
‘What Renters Want’ with Jessica Fiur: What Should You Include in Your Apartment Marketing Photos?
What should you feature in your apartment pictures to attract the most prospective renters?






