Marketing

MHN Interview: Kevin Thompson, SVP of Marketing for Bell Partners

Kevin Thompson, senior vice president of marketing for Greensboro, N.C.-based Bell Partners, has been known to say that when it comes to multifamily, residents literally “live in our box of Tide.”

Marketing: Leasing Magic

Best methods to boost occupancy.

When Millennials Leave the Nest

How well do you really know this untapped market?

Niche Marketing

Developers are attracting the foodie demographic with delicious eats close to home.

Clarion Acquires Student Housing Near University of Arizona

Clarion Partners has announced the acquisition of the 183-unit student housing community, Retreat at Tucson, which serves the student population of the nearby University of Arizona.

MHN Interview: Marketing to Millennials

MHN interviews Alexis Vance, vice president of marketing for Alliance Residential, about how to market to millennials.

Multi-Housing News: Inside the October 2013 Issue

Read the articles from the latest digital issue of Multi-Housing News.

Happy, At Last

What to do when residents are deeply dissatisfied with community conditions.

Lessons Learned

Early misconceptions have been replaced by hard-earned truths.

‘What Renters Want’ with Jessica Fiur: What Should You Include in Your Apartment Marketing Photos?

What should you feature in your apartment pictures to attract the most prospective renters?