Marketing

Instrata Lifestyle Residences to Reintroduce Class A Apartments to Washington, D.C.

Instrata Lifestyle Residences has announced that it will expand its portfolio into the Washington, D.C., metro market with the re-introduction of Metropolitan Pentagon City community, which will be marketed as Instrata Pentagon City.

Multi-Housing News: Inside the June 2014 Issue

Read the articles from the latest digital issue of Multi-Housing News.

Disruptive Technologies

Apartment marketing makes use of new consumer-driven capabilities.

Eco-friendly Rental Building Now Leasing in Long Island City

Douglas Elliman Development Marketing has announced that the L+M Development project, The Pearson Court Square, which transformed a vacant Long Island City lot at 45-50 Pearson Street into a 197-unit eco-friendly luxury rental building, has launched leasing efforts.

Huffines Communities Unveils Second Phase of Hebron 121 Station

Multifamily developer Huffines Communities, members of the Denton County Transit Authority and other community members recently celebrated the grand opening of the second phase of the master-planned community Hebron 121 Station.

Hell’s Kitchen Boutique Rental and Hotel is Now Open

Douglas Elliman Development Marketing has announced that leasing has started at the new 12-story Cassa Hotel and Residences in the Hell’s Kitchen neighborhood of New York.

RMK Management Welcomes First Residents to 73 East Lake Luxury Apartments

Chicago—RMK Management has announced that residents have started moving into the 42-story, M & R Development apartment building in Chicago’s Loop. The luxury building is the first new-construction apartment tower to open in 2014 and M & R’s first luxury apartment tower to open in Chicago since 2010.

Orion Real Estate Services to Manage The Oaks at Timbergrove

Arel Capital has announced that it has tapped Orion Real Estate Services to manage its Houston community The Oaks at Timbergrove.

Condo Sales Underway at Renovated Upper East Side Building

Sales have commenced at RFR Holding LLCs newest residential condominium, 300 East 64th Street, located in New York’s highly-sought after Upper East Side neighborhood. The 31-story building is currently the only condominium in the neighborhood offering immediate move-in opportunity.

Modern Spaces Heads Up Repositioning and Rebranding Efforts at Former Lower East Side School

Modern Spaces has been tapped as the exclusive rental and marketing agent for the building located at 371 Madison Street in Manhattan’s Lower East Side neighborhood. The building will be repurposed from luxury condos to rentals and will undergo a rebranding campaign.