Marketing

Web Feature: Best Ways to Close Leases

New York–A signed lease is a thing to be treasured. For property managers and owners, it is the fruit of a laborious and long development and marketing process.

Online Apartment Finder Reports Spike in Traffic

ForRent.com and its affiliate sites (including CorporateHousing.com and SeniorOutlook.com) report a 65 percent increase in traffic during August 2010 compared with the same month in 2009, according to the company, which specializes in providing information to apartment seekers.

With Renting Season Upon Us Apartments.com Offers Tips for Finding the Right Home

Chicago–The pool of apartment leasers is growing and it consists not only of those who rent for financial reasons but, as Apartments.com concluded in a recent survey, those who prefer to rent in order to live in neighborhoods that would be inaccessible to them as homebuyers.

More People Are Now Renting By Choice

Chicago–According to a new survey conducted by Apartments.com, a notable percentage of people actively looking to lease in today’s apartment market are not hunting because they have to rent but because they want to rent.

NYC Doormen Receive Concierge Training at the Waldorf

New York–What does it take to be a better New York City doorman?

Lisa Trosien

Lisa Trosien, founder of ApartmentExpert.com, shares some of the behavioral selling tips she touched on during her NAA 2010 presentation “The Science and Psychology of Leasing.”

How to Stage a Model Apartment?

New York–One of the first things prospective residents like to see in a property is the model units.

New Owner Wraps Up Delayed Construction of Miami Beach Condo Project

Miami–It has been six years since work got underway on Terra Beachside 6000 in Miami Beach, Fla.

New Owner Wraps Up Delayed Construction of Miami Beach’s Terra Beachside Condo Project

Miami–It has been six years since work got underway on Terra Beachside 6000 in Miami Beach, Fla., but just nine months after new Miami-based developer BH III LLC (BH3) took over the reigns, construction of the 164-unit upscale condominium property has reached completion.

HRI Welcomes Residents in Restored Jackson, Miss. Art Deco Tower

Jackson, Miss.–HRI Properties’ Standard Life Apartments in downtown Jackson’s 1929 Art Deco masterpiece tower welcomed the first residents to the building after the completion of a $33.5 million restoration.