Marketing

An aerial view of Jewel at Santa Rosa Beach and the event lawn, which was designed to be a gathering place for residents.

Outdoor Amenities Are in With Renters

Tips for meeting the needs of your renters and differentiating yourself from the competition.

The entrance to AIM 2024 conference

5 Must-Attend Events for Multifamily Marketers in 2025

Here’s where you’ll want to be this year if you want to enhance your marketing efforts.

MHN Executive Council featuring Cook, Zaransky, Kavana and Anderson

MHN Executive Council: More Goals for the Year

Whether it’s growing your business or making things easier for residents, it’s good to have a plan. Here are some suggestions.

Big white dog on sidewalk with passing cars in the background

How to Address Pet Complaints at Your Community

Dogs are cute. Howling all night? Not so much. Here are some ideas about how to handle things when residents have pet-related issues.

MHN Executive Council featuring Korte, McPeak, Cole, Claffey and Land

MHN Executive Council: What Are Your Goals for the Year?

Whether it’s perfecting AI programs, building brand awareness or increasing investments, there is a lot multifamily professionals are looking to achieve.

U.S. rental market data featured photo from RentCafe

7 Sources for Multifamily Market Data

Where to get comprehensive industry information.

GFO Investments' 14 Roc

Building for the Digital Age: How 14 ROC Caters to Content Creators and Young Professionals

Why GFO Investments executives are focusing on media-centric amenities in this new condo project.

Female friends toasting with cocktails.

9 Ways to Celebrate Galentine’s Day at Your Community

Move over, Valentine’s Day! Galentine’s Day is the perfect way to acknowledge your residents.

People touring an apartment.

Unlocking the Multifamily Experience With Self-Guided Tours

Ways to make the leasing process more convenient for the on-site team and potential residents.

Illustration of computer, rocket, target, paper airplane, megaphone, calendar, web page, magnifying glass. 3d illustration

Making Google Ads Work for You

How to drive traffic to your apartment communities.