Blog

The Evolution of Social Media Strategy for Communities

A Multifamily Insiders report highlights factors for social media success, including identifying metrics to judge different programs, and what to use to reach prospects and residents.

The Beauty & Value of a New Wood Floor

From setting the mood, to more practical considerations like maintenance, there are many ways in which flooring can positively impact a property investment, particularly when you get creative with renovations.

Millennials and Their Impact on Multifamily: Doing Business Without Talking

Real estate companies that resist adopting a digital approach will find themselves left behind, trying to speak to prospects but finding that no one is listening.

Natural-Disaster Proof: Even Real Estate Should Live in the Cloud

In the case of hurricanes or fires, though the physical structure of a building might be damaged or destroyed, important resident data can be kept safe.

How to Prevent a Violent Incident at Your Community

Attorneys Robert Cox and Ed Wallis of law firm Glassman, Wyatt, Tuttle & Cox in Memphis, outline a few necessary steps to increase safety.

Home Amenities 2.0: Virtual Butlers at Your Service

After a long day at work, you could return to a home where room temperature is perfect, music is playing softly and lights are dimmed. You just need to add a cup of hot tea or a glass of wine and relax because your home could now have a brain. Smart hubs receive and send signals that can adjust your lights, change the temperature, brew your coffee and much more.

5 Reasons Multifamily Investing Is a Very Smart Choice

Multifamily property investments are obviously today’s most powerful strategy to get your money growing. But that reason alone is only the most common you may have heard many investment gurus talk about.

4 Ways to Make the Most of the Time After the Holidays

After New Year’s Eve, there’s a long stretch where your residents might not have anything to look forward to. Here are some ideas to take advantage of that time.

Communicating With Prospective Renters in an Email-Light World

There are more ways than ever to communicate, and yet getting our message into the right hands for the right response is more difficult than ever.

7 Ways to Curb Sexual Harassment at Your Community

There have been several prominent cases of sexual harassment in the media lately. This should not be acceptable in any type of workplace. Especially at apartment communities, where the victims—or harassers—can be employees or residents.