Marketing
TRANSCRIPT: Facebook Chat with Marketing Expert Kate Good
Marketing expert Kate Good recently participated in a live chat on the MHN Facebook page to answer readers’ questions.
Join a Live Facebook Chat with Marketing Expert Kate Good on June 5th
Multifamily marketing expert Kate Good, one of the founders of Apartment All Stars, a national apartment sales and marketing seminar tour, will be taking over the Multi-Housing News Facebook page http://www.facebook.com/MHNonFB on June 5th at 2 p.m. EST, to answer all of your questions.
MHN TV: Millennials Want Customized Apartments
KTGY Principal Manny Gonzalez, AIA LEED AP, shares insights about unit customization. In order to stay competitive, apartment owners and operators will need to steer away from the one-size-fits all approach by allowing renters to customize their spaces with movable walls, accent walls in a variety of colors and other options.
MHN TV: Kate Good Describes Creative Tactics for New Lease Ups
At AIM 2012, Kate Good provides case studies from unique marketing campaigns as examples of how to attract new residents.
TODAY'S DEALS: Berkeley Point Provides $22.7M for Alabama Acquisition
Berkeley Point lands a $22.7 million acquisition loan for a property in Alabama; Holliday Fenoglio Fowler lands a large marketing contract in Chicago; and Grandbridge Real Estate Capital closes on a $61.8 million Fannie Mae acquisition financing.
Five Takeaways from AIM 2012
This year’s Apartment Internet Marketing conference definitely put the “social” in social media with the sharing of information between hundreds of multifamily executives. Here are five takeaways from the conference.
TODAY'S DEALS: Cassidy Turley Closes $36M Sale in Phoenix
Cassidy Turley negotiates the sale of a Phoenix community for $36 million; Berkadia provides $35 million in two financings; and a Brooklyn asset hits the market for the first time in over 50 years.
TODAY'S DEALS: KBS REIT Acquires 255-Unit Asset Outside Baltimore
KBS Legacy Partners Apartment REIT buys a Maryland asset; Strategic Capital Partners acquires a community in Oklahoma City; and NAI Hunneman brokers the $2.7 million sale of a 100 percent-occupied building.