Marketing
To Card or Not to Card?
Paper and electronic guest cards are not a staple at all leasing offices.
Yardi/G5 Webinar Reveals Strategies for “Wowing” Online Prospects and Residents
In an hour-long webinar on September 27, industry insiders pinpoint the most effective ways to impress prospects with innovative online marketing strategies.
MHN TV: Gerry Wiatrowski on Resident Rewards
Gerry Wiatrowski, co-founder of ResidentGifts, describes how property managers can offer an easy-to-use rewards program to add value to the resident experience. Residents can earn points throughout their lease term that can be redeemed for merchandise at name-brand retailers.
Halstead Property Broker and Team First to Create Real Estate iPad App
Julia Boland of The Boland Team at Halstead Property, a New York-based multifamily brokerage firm, has debuted One212, the first iPad app developed by a broker.
TF Cornerstone Hosts Event for Residents…and Pets
TF Cornerstone is going to the dogs. And they’re OK with that. The real estate developer recently hosted a fashion event at Hudson Yards, a rental community in Manhattan, for pets and the people who love them.
MHN TV: Tour Latitude 33 an Adaptive Reuse Property in Marina del Rey
Take a tour of Latitude 33, an adaptive reuse project (from a 40-year-old office building) in Marina del Rey, CA. The mixed use development, designed by KAA Design Group, features a collection of beach-side homes ranging from townhouses, penthouses and apartment units. Latitude 33 is winner of two Gold Nugget Merit Awards, one of which was for Best Adaptive Reuse.
Demand Running High for San Diego’s New Domain by Alta
Wood Partners, developer of the new $90 million luxury apartment community Domain by Alta-San Diego, has announced that the community is already 30 percent leased, a little more than two months after its June opening.
MHN TV: Mobility Trends
RENTCafe’s Esther Bonardi comments on mobility trends impacting all aspects of multifamily operations and consumer habits.
Twin City Multifamily on a Roll
Apartment rents in the Twin Cities have reached record highs, according to the latest report on the market by investment specialist Marcus & Millichap.
IREM Report Confirms Strong Metrics for Apartments
The recently released 2012 edition of “Income/Expense Analysis: Conventional Apartments,” published by the Institute of Real Estate Management, confirms the conventional wisdom among the apartment industry. Namely, it’s bonanza time for landlords.