Marketing
MHN Interview: Marketing to Millennials
MHN interviews Alexis Vance, vice president of marketing for Alliance Residential, about how to market to millennials.
Multi-Housing News: Inside the October 2013 Issue
Read the articles from the latest digital issue of Multi-Housing News.
Happy, At Last
What to do when residents are deeply dissatisfied with community conditions.
‘What Renters Want’ with Jessica Fiur: What Should You Include in Your Apartment Marketing Photos?
What should you feature in your apartment pictures to attract the most prospective renters?
Mack Real Estate Group Begins Leasing Luxury Apartments in NYC’s Williamsburg
Mack Real Estate Group has launched leasing at 50 North 5th, a seven-story, 229-unit luxury rental property in Williamsburg’s sought-after Northside, with aptsandlofts.com serving as its exclusive marketing and leasing agent.
Metro Salt Lake City M-F Market Keeps Gathering Steam: Cushman & Wakefield
The city’s apartment market is rarely taken to the forefront of real estate news but Cushman & Wakefield’s annual Apartment Market Report has shed some light on the state of Salt Lake City’s residential market. The report contains important information regarding apartment vacancy and rental stats, while also including a positive projection for 2014. The real estate company focused on mid to large apartment communities in Salt Lake County.
MBA Unveils New Brand Identity
The Mortgage Bankers Association (MBA) revealed a new brand identity, including a new logo, corporate messaging and web and email domains.
‘What Renters Want’ with Jessica Fiur: Is Your Apartment Marketing Just White Noise?
For your apartment marketing, are you just doing the same thing over and over again? That can get stale. And then you won’t attract new renters.
Relevance New York Adds Two NYC Buildings
Relevance New York, a brand-building company, is now representing Walker Tower in Chelsea, and 435 West 50th Street in Hell’s Kitchen.