Marketing
Webinar—From Scaling Back to the Comeback: Marketing During COVID-19/Part II
Ben Faunce, senior customer success manager at SOCi, discusses how marketing has been affected during the pandemic and what leaders should be doing going forward.
Wood Partners Executive on Rethinking Multifamily Operations
Wood Residential Service’s Steve Hallsey talks about what the coronavirus outbreak is changing in multifamily and what it cannot change.
CCPA Compliance Challenges Multifamily
California’s new consumer privacy act sends ripples across marketing efforts nationwide.
Taking on Design, Marketing Challenges in Student Housing
A National Apartment Association conference reveals how five-star service and selfie spaces are changing the industry.
Extended Deadline for the 2020 MHN Excellence Awards
We’re accepting submissions for our annual awards program honoring the best in the industry. We have decided to keep our early-bird prices for the whole submission process, and the deadline has been extended to July 15th.
Join Us in NYC as We Honor Our 2019 Award Winners
Enjoy cocktails, hors d’oeuvres and networking with high-level industry insiders, as well as a keynote speech from John O’Donnell, CEO of the Michaels Organization. Tickets are now available!
Leveraging Resident Feedback to Enhance NOI
Can net operating income be significantly improved with good customer service? Property managers and owners explored that compelling topic last week at the National Apartment Association’s Apartmentalize conference in Denver.
Preparing for the Next Generation: A Look at Gen Z
Generation Z is about to flood the apartment market, so it’s important to be aware of its general attributes and preferences, explained Kate Good on a panel at NAA’s Apartmentalize in Denver.
10 Game-Changing Innovations in Multifamily
At the National Apartment Association’s Apartmentalize conference in Denver, a group of panelists agreed that new technological innovations—from autonomous vehicles to cryptocurrencies—will continue to transform the industry.
Leasing in a Saturated Market
At the National Apartment Association’s Apartmentalize conference in Denver, industry expert Lisa Trosien explored the best differentiators in a highly competitive rental market.