Blog
How to Attract Boomer Renters With New Technology
Boomers are using technology more than ever before. They’ve officially adopted social media, search engines and smart devices to find the information they want and stay in touch with everyone and everything. It’s about time senior housing marketers take notice.
Is it Really the Best Idea to Make a Superstar Leasing Consultant an Assistant Property Manager?
The apartment industry has a very consistent career path. But does that really make sense?
4 Reputation Management Lessons from United Airlines’ Latest PR Disaster
There is a right way, and a wrong way, to deal with pr crises at a community. Don’t do what United Airlines did.
The Fusion of Techonoloy, Data & Regulations
MACC Venture Partners, a North Carolina based owner/operator and active sponsor of multifamily assets throughout the Southeast, is pleased to host the third event in its 2017 panel series lineup on Wednesday May 24th 2017. The event will be based on the topic of technological innovation and data intelligence in the commercial real estate industry, and their transformational role.
How Will Amazon’s 100,000 Jobs Impact Package Management in Multifamily?
If your apartment communities have not yet adopted a solution to combat the influx of packages—such as a smart room, package lockers or a package management team—now is the time.
When a Picture is Worth a Thousand Words
Emojis should have a place in your apartment marketing. Are you using them?
The Property Manager’s Guide to Noise Pollution: 4 Tips for Quieter Units
There are a few ways that property managers can help to mitigate the problem of noise pollution in an apartment.
Is Pot the New Pets?
Could marijuana be an opportunity, like pets, for innovative, early adopters to have a meaningful point of differentiation versus their comps?
4 Ways to Maintain a Work/Life Balance as a Property Manager
It’s important to separate yourself from work sometimes. But how?
4 Ways to Retain Model Residents
The math is simple: high occupancy rates + model residents = everyone is happy.







