By Joshua Ayers, Senior Editor
New York—The Marketing Directors have announced that the lease-up at Kushner Real Estate Group and Ironstate Development’s new luxury building in Jersey City, N.J., has set a city leasing record after inking more than 100 leases at the 422-unit community, 18 Park, within about four weeks of its initial lease-up campaign.
The Marketing Directors were selected by the developers to be the exclusive leasing and marketing company for the property.
“We are tremendously pleased with the immediate success we have achieved with the rentals at 18 Park in just four weeks,” says Jackie Urgo, president of The Marketing Directors. “This development offers people the ultimate lifestyle package—beautifully designed homes with modern finishes, lifestyle amenities including a swimming pool and a great location within a vibrant neighborhood. We knew this development was going to be very popular in the market, but leasing activity has surpassed all expectations.”
Some of the elements that Urgo mentions include one- and two-bedroom units designed and constructed with features including high ceilings, hardwood floors throughout the residences and full-sized washers and dryers. Kitchens in these units include custom cabinetry, quartz countertops and premium stainless steel appliances, while the bathrooms include Kohler bath fixtures.
The indoor amenities package includes a state-of-the-art fitness center, game room, children’s play room, media lounge and dining space. In addition to the pool, the outdoor amenities include a landscaped plaza and a dog run. Other amenities and services at the building include a 24-hour doorman, a parking garage and a bike storage room.