Hudson Boulevard Collective to Build $1.35B Manhattan Project
Two towers are anticipated to include more than 1,300 residences and a full-service hotel.
Hudson Boulevard Collective has been chosen as the conditionally designated entity to create a mixed-use project in Manhattan. Comprised of BRP Cos., BXP, The Moinian Group and Urbane Development, with minority-owned businesses representing 31 percent of the development team, HBC will shepherd the $1.35 billion development at Site K, 418 Eleventh Ave. on Manhattan’s Far West Side.
Set to be named HDSN and pronounced “Hudson,” the project will include a 72-story East Tower with residences and a 28-story West Tower featuring a 455-room full-service hotel. The proposed project will be sustainably constructed and will yield 1,349 residential units including 404 permanently affordable homes.
A five-story podium featuring a museum and the full-service hotel will also be part of HDSN. The podium will incorporate a community hub for workforce development and wellness initiatives that will include culinary training, a fitness and wellness center and community programming space.
HDSN is set to be the first New York City housing development in more than six decades to exceed the 12-floor area ratio, a zoning reform that will permit additional housing to be constructed. This initiative represents a significant watershed in addressing New York City’s housing crisis, while also creating a new destination in Manhattan.
As one of the last remaining state-owned parcels in Manhattan, 418 Eleventh Ave. will make the creation of affordable housing a priority. Construction plans that maximized the number of affordable units was the primary consideration in awarding the project to the development team.
Situated across from the Jacob K. Javits Convention Center, HDSN will be built according to a construction plan phased to prioritize and quicken the pace of residential construction. The affordable component of the development will include residences for middle-income New York residents earning up to 130 percent of Area Median Income. Also included will be workforce housing for those earning an average of 60 percent AMI.
Two months ago, a community located 210-220 East 22nd St. in Manhattan’s Gramercy Park neighborhood changed hands for $104.5 million. The property includes 82 studios, 75 one-bedroom units, 39 two-bedroom units and eight three-bedroom units. Two adjoining buildings share connectivity on the ground floor.
