Culture Cultivation: How to Build It at New and Existing Organizations

The strength of the foundation is critical, not just in an organization’s early stages but in all the years ahead.

Image courtesy of Multifamily Insiders

People hear me say it all the time: Culture is the single-most important element in the success of a company. 

The blueprint to cultivate that culture, however, can vary widely as no one-size-fits-all solution exists. Today we’ll examine the differences between creating culture at a new company as opposed to an established one. While they are separate challenges, each presents a unique opportunity.

Organizational leaders might have to go about their culture-building initiatives differently in each case, but the prospective benefits can propel the company to its true potential and perhaps beyond. In either case, it begins with a strong foundation.

I liken building the culture of an organization to developing the foundation of a large building. Components such as concrete, metal, gravel, wood and weather-proofing materials each serve a singular function, but when you combine these critical pieces, it enables the foundation to become strong enough to support the weight of the building.

Read the full blog.

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