South Street Partners Spurs Interest in Luxury Condos with Enticing Contest

Luxury finishes, ocean views and the possibility of winning a new car are credited to almost selling out North Beach Towers, a new condominium community in North Myrtle Beach, S.C. Currently, only 40 units remain of the 337 units total.

NBTThe towers_HiRes thumbnailBy Jessica Fiur, Senior Editor

North Myrtle Beach, S.C.—Luxury finishes, ocean views and the possibility of winning a new car are credited to almost selling out North Beach Towers, a new condominium community in North Myrtle Beach, S.C. Currently, only 40 units remain of the 337 units total.

South Street Partners, the owner and developer of the community, acquired North Beach Towers in 2011. The property is currently the largest oceanfront condo community built in the area.

The units are all oceanfront and have views of a 600-acre nature preserve. Amenities include 14 pools and fountains, on-site dining areas, membership to a fitness center and spa and a non-equity family membership to Barefoot Resort and Golf.

Besides the luxury amenities, one draw to the community might have been the BMW giveaway. In order to raise awareness of North Beach Towers, South Street Partners held a promotion where co-brokers were entered to win a three-year lease on a BMW 3 Series Sedan.

“While the car giveaway at North Beach Towers was a great way to pique the interest of co-brokers, it was the property itself that intrigued the prospective owners,” Chris Randolph, partner, South Street Partners, tells MHN. “Ocean views from every unit, onsite amenities reflective of a luxury resort and no maintenance— it’s the ideal solution for people watching the real estate market and seeing that now is the time to commit to a second home.”