Operations & Technology
NAA Conference Report: How Can You Reduce Your Property’s Carbon Footprint?
New Orleans–First Step? Find out what your property’s carbon footprint is.
Renters Look to Friends’ Recommendations When Hunting for New Digs
New York–Renters’ aren’t just looking at traditional advertising when searching for new apartments.
NAA Conference Report: Social Media Marketing Fact and Fiction
New Orleans–60 percent of [American] companies have incorporated social media into their marketing strategies and 93 percent of companies believe they should have a social media presence.
San Diego Highrise to Use Light-Gauge Steel as Support Structure
San Diego–Leeding Edge LLC, a joint venture of Em Johnson Interest Inc. and Avion Development LLC, has inked a deal with FrameMax to use light-gauge steel multifamily highrise project in downtown San Diego.
MyNewPlace Launches Guarantee Program
New Orleans–MyNewPlace has announced the first-ever $275 average cost-per-lease guarantee program for multifamily owner/operators at the National Apartment Association’s (NAA) Conference in New Orleans.
Mike Whaling: Reaching Your Audience
MHN catches up with Mike Whaling during the AIM 2010 conference. With so many ways to reach the –whether new prospects or to retain existing residents–marketing teams must realize one size doesn’t fit all apartment communities.
Making Concessions
Determine best practices for leasing and renewal incentives to maximize NOI.
Extreme Weather: Impact on Where, How We Build
Extreme weather, causing larger storms, stronger winds and more flooding than ever before.
Affordable Apt. Project in Chicago Goes Green
Chicago–$9.8 million came through the federal American Recovery and Reinvestment Act.
Extreme Weather: Will it Impact Where and How we Build?
New York–Extreme weather, causing larger storms, stronger winds and more flooding than ever before.