Former Marcus & Millichap VP of Investments Launches Own Real Estate Investment Firm

By Anuradha Kher, Online News EditorNew York–Kevin M. Salmon, a former vice president of investments at Marcus and Millichap, has joined forces with Matthew J. Marshall to launch Salmon and Marshall Real Estate Investments. Located in New York, the firm will provide investment sales and consultation services to the multifamily and commercial condominium market. Salmon and Marshall say that their asset specialization gives them the edge that clients seek in today’s brokerage firms. Operating in a niche market also enables them to strategically move through their transactions seamlessly. Asked why they started a brokerage firm when companies are downsizing, going out of business and the turnover rate for investment sales are pacing towards one of the lowest in New York City’s history, Salmon says, “Real Estate is cyclical and markets constantly fluctuate. With things being at an all time low, we see more opportunity now than in any other market. It’s pretty difficult to launch a firm in a booming economy and gain market share. Our thought process is to be part of it now so that we will be at the forefront when we are experiencing another boom, which we will. Investors are more willing to talk now than in a better business climate where they don’t feel the need for a broker. They have more questions now and therefore are looking for value-added brokerage.” Since launching their firm in May 2009, Salmon & Marshall has been hired to sell New York properties, 129 Lafayette St. and 145 Mulberry St., both commercial condominiums. In addition, the firm was also hired to sell 142 Sullivan St., and 120 MacDougal St., New York multifamily properties currently under contract. Salmon worked with Marcus & Millichap for over a decade and Marshall’s real estate career also began at Marcus & Millichap Real Estate Investment Brokerage Services. “Targeting commercial condos is a niche market, and we plan to be pioneers in this arena,” says Marshall. “Our specialization comes from a sincere commitment and market knowledge to provide our clients with the best service possible.”