What’s Trending Up (and Down) in Apartment Marketing

Surprising finds from Multifamily Insider's recently released 2017 Apartment Market Strategies Report, including the use of Craigslist ads.

By Brent Williams

Social-MediaWe recently released our 2017 Apartment Marketing Strategies Report that surveyed marketing pros throughout multifamily about their strategies. One of the questions we asked was the use of several marketing strategies, including social media, email marketing, pay per click advertising and Craigslist, as well as their marketing budget overall. Here are some trends based upon responses by 111 marketing professionals.

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