Polls
Previous Polls
How will you use ChatGPT/AI in your marketing?
Outreach purposes (social media, email, chatbots)
43%
Leasing and lead nurturing
14%
Website design and content curation
14%
Property management
0%
No plans
29%
How much are new rent control measures an issue in your markets?
Measures are on the ballot or under consideration
13%
Supporters are working to advance regulations
8%
Already having negative impacts
63%
Not an issue
17%
Which marketing effort are you most prioritizing?
SEO
29%
Online reviews and ratings
24%
Brand styling
15%
Automation
32%
How much is inclusionary zoning impacting the markets you’re in?
Significantly
23%
Moderately
31%
Minimally
15%
Not at all
31%
What would most ease the affordable housing crisis?
Boosting high-density TODs
2%
Zoning reform
41%
Reducing NIMBY-ism
17%
Increasing capital availability
14%
Enhancing public-private partnerships
26%
How concerned are you that the economy is headed toward a recession?
Very concerned
44%
Moderately concerned
39%
Not concerned
5%
Feels like we are already in one
12%
What is your company doing to get ready for the busy leasing season?
Renovating interiors
55%
Upgrading amenities
9%
Expanding marketing strategies
27%
Enhancing curb appeal
9%
How do you predict rent growth to trend by year end?
Remain in the 13-14% growth range
18%
Slow slightly: 1-2 percentage points
32%
Slow more significantly
37%
Increase slightly: 1-2 percentage points
6%
Increase more significantly
6%
What areas of proptech are you prioritizing?
Access control
6%
Smart home technology
29%
Leasing and marketing
51%
Energy efficiency
14%
How would “good cause” eviction statutes such as New York’s proposal primarily impact owners?
It’s rent control by another name
42%
They impose excessive restrictions on the ability to remove problem residents
32%
These laws hinder property upgrades
3%
They function as a permanent eviction moratorium
13%
There’s little or no impact on owner/operators
10%