Creating a Live-Work-Play Community for Jersey Professionals

By Jeffrey Steele, Contributing Writer

Jersey City, N.J.—Fisher Development Associates has broken ground  on 33 Park Avenue, a new luxury rental building in downtown Jersey City’s Gold Coast. The 44-story building, the first of two towers to be built in a two-phase project, will offer 448 high-end apartments, as well as a broad array of luxury amenities and services.

The Perkins Eastman-designed tower featuring glass curtain wall will be located between Luis Munoz Marin Boulevard and Seventh Street. That location along Park Avenue makes it a convenient spot for commuters seeking access to the Liberty Harbor Light Rail Station and PATH and ferry service to Manhattan.

The dual-tower development will eventually house 900 luxury rental units, retail space, state-of-the-art fitness club, outdoor swimming pool, indoor and outdoor screening areas, full-size sports court and more. The towers will be connected by a five-story podium featuring an amenity center and enclosed parking garage. Plans also call for the inclusion of a 267-room, full-service, Class A Marriott Hotel by Tramz Hotels.

“There’s a growing desire to live in urban centers with easy access to mass transportation, vibrant downtown environments and a socially engaging environment, and Jersey City’s has become the state’s most popular destination for this atmosphere,” Brian Fisher, principal of Fisher Development Associates, told MHN.

“It has all the attributes of ideal city living, with a location across the Hudson River from New York City, multiple PATH trains, NY Waterway ferries and a light rail system, which provide a short commute to Manhattan. [It provides] historic, lively neighborhoods that offer culture, entertainment and more. It also has the infrastructure to accommodate the expected population growth . . . Municipal officials, led by Mayor Steven Fulop, are making a dedicated effort to spread the word about its attractiveness not only as a residential center, but also a business and commercial hub.”

The tower will offer a blend of studio, one- and two-bedroom apartment homes, to range in size from 550 to 1,200 square feet in size. Floor-to-ceiling windows will allow for picturesque perspectives on the Hudson River, Statue of Liberty and Manhattan skyline.

“We wanted to develop a building that fulfilled market needs and delivered a housing product that would cater to the new generation of urban dwellers,” Fisher said.

“We conducted extensive research to create a community that offered both high-quality housing and much-needed services and amenities to the community at large. We believe we accomplished this goal with the creation of the 33 Park Avenue residential buildings and the future development of a full service hotel on site.”

When completed, 33 Park Avenue will create a vibrant live-work-play environment for today’s urban professional, Fisher said, adding, “The project will develop an underutilized site into a premier city destination with nightlife, restaurants, shops, a new waterfront walkway, services and more, creating hundreds of jobs.”