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The Future of Reputation Management
While the primary objective of reputation management is to look good in the eyes of prospective renters who scour review sites, savvy operators have begun to utilize their reviews as free market research.
AIM Report: Studies: Websites, Emails More Effective with Relevant, Authentic Content
How can apartment marketers turn the crunched numbers into action to improve the digital marketing programs of their apartment communities?
Rarely do prospective renters know the people who post reviews of an apartment community they’re considering as their new home.National 01 April 2015 16:37