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  • Green Beat: A World of Promise

    By Erica Rascón, Contributing Editor LED is heralded as the future of lighting. The mighty lamp has practical hurdles to overcome, however, before it can become the go-to light source for multifamily. To better appreciate LEDs, let’s reexamine traditional bulbs: incandescent bulbs require a filament that’s wasteful when converting electricity into light.

    National 15 December 2013 13:00
  • Perspectives: One Year After Sandy

    By Ian Marlow, FiTech Consultants All across the country extreme weather events are growing more frequent and more severe, as is the devastation they wreak. Add to these natural disasters the scope of the 9/11 attacks and we see that although multifamily property owners and managers cannot anticipate these events, there

    National 15 December 2013 13:00
  • Marketing: Is Your Social Media Campaign Effective?

    By Jessica Fiur, Senior Editor Your apartment community is on social media. Now what? Do you know which campaigns are successful or what your residents are responding to? Like all marketing campaigns for your community, it is important to keep an eye on social media. There are several online programs that can

    National 15 December 2013 13:00
  • $60 Million Residential and Retail Building Coming to Midtown Detroit

    A 1.5-acre site in Detroit is set to be replaced by a much-needed $60 million mixed-use complex as part of Wayne State University’s “2020 Master Plan” that aims to revitalize the South University Village neighborhood.

    Detroit 02 December 2013 19:14
  • Marketing: Leasing Magic

    By Jessica Fiur, Senior Editor Looking to fill some units at your apartment community? There are many ways to advertise vacancies, but what’s the best way to get prospective residents in the door? These days, with the proliferation of smart phones and tablets, a community greatly benefits from a strong online presence.

    National 15 November 2013 15:34
  • Tech Report: Revenue Management Today and Tomorrow

    By Jeffrey Steele, Contributing Editor Once utilized only by the largest property management companies, revenue management is now being embraced throughout the apartment industry. Revenue management systems allow companies to maximize rent revenues on a day-to-day basis, while also providing them greater market insights and the flexibility to accommodate the needs of

    National 13 November 2013 23:54
  • Green Beat:Net Zero Energy

    By Erica Rascón, Contributing Editor The future of real estate development lies in sustainability. Federal and local compliance are shifting toward greener standards; California’s Title 24 legislation, for example, requires all new residential construction to achieve Net Zero certification by 2020. Engineers in major cities face some of the greatest challenges

    National 13 November 2013 23:47