Wilsonart Laminates Pays Homage to Mid-Century Design

Wilsonart recently teamed up with home design bloggers Pam Kueber and Kate Battle of RetroRenovation.com to introduce Retro Renovation by Wilsonart.

By Diana Mosher

fan-deck-with-digital-samplesLARGELas Vegas—When multifamily investors acquire older apartment properties, they typically plan some aesthetic upgrades in order to increase the performance of these new additions to their portfolio. But tread cautiously and get a second opinion before ripping out every surface material. You might decide you’re actually the proud owner of a vintage apartment property that will fetch more renters with strategic, targeted upgrades than with a complete renovation.

Responding to the ongoing mid-century modern craze, Wilsonart, a manufacturer of decorative engineered surfaces for 60 years, recently teamed up with home design bloggers Pam Kueber and Kate Battle of RetroRenovation.com to introduce Retro Renovation by Wilsonart. Featuring seven new colorways, this collection of small-scale, tone-on-tone abstract pattern laminates are ideal for apartment properties. The new product line was introduced at the Kitchen and Bath Industry Show (KBIS).

Retro Renovation by Wilsonart was developed to coordinate with both vintage materials and new products available in classic retro colors. The collection is sure to appeal to developers and other investors who want to bring popular colors from the 1940s, 1950s and 1960s into their kitchens and bathrooms.