Get Your Residents Exactly What They Want for Mother’s Day
- May 08, 2015
Get your last-minute brunch reservations and flower orders in, because this Sunday it’s Mother’s Day! Are you doing anything for your residents? There are a lot of ways you can show your appreciation to your mother residents, but the key is to know what mothers actually want.
So what do mothers want?
To be left alone.
No chores, no waking up early, no Sesame Street when she could be marathoning Unbreakable Kimmy Schmidt on Netflix.
As property managers, if you can do this for the mothers in your community, not only will you have happy residents, you’ll have great word of mouth, positive social media reviews, etc.
Here’s how to do it.
Offer coupons for cleaning services. I can say with absolutely no hyperbole that vacuuming is the worst thing in the entire world. On Mother’s Day, give your mom residents the gift of laziness. Which is an amazing gift. Offer coupons or gift certificates to preferred cleaning vendors. This also benefits you, because if the apartments stay clean, if a resident moves out, it will be easier to get the apartment ready for the next renter.