Guardian Management to Become Largest Franchise Owner of Sperry Van Ness Intl.
- Jul 30, 2008
By Anuradha Kher, Online News Editor Irvine, Calif.–Guardian Management LLC, through a newly formed corporation will acquire the southern California and Arizona offices of Sperry Van Ness. With this acquisition, Guardian will hold the development and franchise rights for Sperry Van Ness in Southern California, Arizona and Oregon. Guardian’s president, Tom Brenneke, will become a member of the Sperry Van Ness board of advisors. “This move diversifies us geographically and with product types and will improve our deal flow,” Tom Brenneke, president of Guardian Management LLC, tells MHN. “While we do some brokerage as a company, this will really formalize it.” Guardian will continue to operate the brokerage as an affiliate company under the Sperry Van Ness brand. The purchase includes seven regional offices in southern California and one in Phoenix, consisting of 190 commercial real estate advisors. Guardian is already performing limited brokerage services for clients – a complementary business function to its core business of property management, syndication, acquisitions and development. Guardian will immediately begin to build upon the existing Sperry Van Ness presence in Oregon. The company will also look to develop the Sperry Van Ness organization in Arizona, expanding outside the Phoenix market to include Tucson.“Guardian’s presence and reputation on the West Coast, strong management team and its multifamily offerings will reinforce and strengthen our brand and company significantly,” says Mark Van Ness, CEO and co-founder of Sperry Van Ness.This is the latest stage of a strategic initiative started by Sperry Van Ness in 2000 with the goal of evolving into the premier commercial real estate franchise in the industry. By offering business ownership to brokers, Sperry Van Ness has attracted hundreds of brokers in the nation over the last several years. The franchise of the eight remaining company-owned offices will allow Sperry and Van Ness to move from focusing on the daily operations of the southern California and Arizona offices to building the Sperry Van Ness International brand by attracting new franchisees in untapped markets across the U.S. and world. Most recently, the company expanded its presence in major markets including Seattle, Chicago and Washington, D.C.