Atlanta—CFLane, a full-service multifamily investment firm and management services provider, has hired real estate veteran Melanie Gersper as executive vice president of property management. Gersper will work closely with CFLane president Dan Haefner.
Gersper has more than 16 years experience in the multifamily industry, most recently serving as senior vice president of operations at Bell Partners, responsible for a portfolio in the Southeast and Midwest similar in size to CFLane’s. She also spent several years as a regional vice president with CFLane predecessor Lane Company, where she managed both a stabilized portfolio and several thousand units of new development. CFLane was formed earlier this year when Cocke Finkelstein, Inc. (CFI) acquired Lane Company’s assets.
Gersper earned her B.S. in Business Administration from Bowling Green State University in Ohio.